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The Branding and Logo Guidelines create a single, unifying theme for 2010: The Year of the Lung campaign. The Guidelines provide you with the information you need to ensure branding consistency, both in your organization and across the partnership.
To build awareness and recognition for the campaign, the Branding and Logo Guidelines presents how and when to use the 2010: The Year of the Lung logo, as well as font, color and design specifications.
The Branding and Logo Guidelines provides a common understanding of how the 2010: The Year of the Lung logo and imagery should be used.

